ISABELLA
My name is Isabella Zani, and I'm here to tell you my story. In 1999, I began my career within the family business, ZANI WELDING, which was involved in marketing welding materials. The industry was predominantly male-dominated, but inspired by the protagonist of Flashdance, I thought that I might find my place among wires, electrodes, and welding machines.
The 2000s arrived, and the 1996 Law 626 on workplace safety was in full effect, leading more and more companies to become aware of the new regulations. From this need, the idea of marketing safety products related to welding emerged, leveraging our existing customer base. Gradually, I expanded into other sectors, and as time passed, more and more customers asked for personalized garments, more high-performance items, more technical gear—UNIQUE GARMENTS.
In 2008, I created the brand FASHION WORK ITALY: elegance at work and style in life.
The 2000s arrived, and the 1996 Law 626 on workplace safety was in full effect, leading more and more companies to become aware of the new regulations. From this need, the idea of marketing safety products related to welding emerged, leveraging our existing customer base. Gradually, I expanded into other sectors, and as time passed, more and more customers asked for personalized garments, more high-performance items, more technical gear—UNIQUE GARMENTS.
In 2008, I created the brand FASHION WORK ITALY: elegance at work and style in life.